# CryptoDataset — Brand system v1.0

Position: A developer-focused crypto data foundation for applications, analytics, and research.
Tagline: Clean data. Clear provenance.
Primary headline: Clean data. Clear provenance. Build from here.
Audience: developers, data analysts, research teams, and technical founders.

## Identity
The geometric C symbol uses modular data blocks. Keep at least one quarter of the symbol width as clear space. Minimum symbol size: 24px for interface placement, 16px for favicon only. Use wordmark at 180px or larger. Do not skew, stretch, rotate, recolor arbitrarily, or add glow to the mark.
Wordmarks use live SVG text in Arial/Helvetica. For final print production, convert text to outlines in a vector editor. The SVG assets are editable and transparent.

Palette: Midnight #071321, Signal cyan #48D8ED, Cloud #EAF1F3, Slate #94A9B9. Text on cyan uses Midnight. Muted labels must retain readable contrast. Cyan is for actions and selective emphasis.
Typography: Arial / Helvetica / sans-serif; system monospace for code. Headlines: medium weight, compact line height. Body: regular weight, generous line height.
Imagery: optical glass, ordered points, precise structures. The included image is AI-generated brand art, not a factual architecture illustration.

## Voice
Concrete, calm, technical, transparent. Name units, timestamps, source identifiers, quality status, and transformations. Avoid hype, guaranteed profits, artificial urgency, invented performance figures, and unsupported coverage claims. Clearly separate observed data from synthetic examples.

## Brand relationship
CryptoDataset has its own identity and website, directed at builders. TheCryptoStock may serve market readers and investors. Any future relationship should be described accurately after the owner defines the legal and commercial structure; no integration exists in this package.

## Initial commercial direction (hypothesis)
Start with a narrow developer need: clean market and derivatives data with explicit provenance and a documented schema. Validate demand through qualified conversations and a scoped pilot before paying for broad ingestion and historical storage.
Proposed Builder: $49/month, target 100,000 requests. Proposed Scale: $199/month, target 1 million requests. These are pricing hypotheses, not validated demand or a forecast. Data supplier costs and redistribution rights determine viable pricing.
First revenue experiment: a separately scoped, paid data-cleaning or schema-integration pilot using data the customer is entitled to use. Agree source rights, delivery scope, acceptance criteria, and price before work. Offer a recurring API only after proving recurring demand and reliable licensed supply.

## Current website scope
Homepage, searchable catalog, schema dialogs, actual synthetic sample endpoint, playground, Python/JavaScript examples, docs, downloads, and brand page. Four synthetic datasets and three example instruments. Planned collections: on-chain and research features.
The self-hosted MySQL edition supports consented early-access registration. No live ingestion, payment processing, customer authentication, API-key issuance, or paid API service is included. No profitability guarantee.

## Assets
cryptodataset-symbol.svg — brand mark
cryptodataset-wordmark-dark.svg — dark-background wordmark
cryptodataset-wordmark-light.svg — light-background wordmark
cryptodataset-wordmark-mono.svg — one-color mark and wordmark for light backgrounds
data-core.webp — 1536×1024 hero artwork

Conduct a name/trademark review before a commercial launch. This identity is a creative proposal, not a trademark clearance opinion.
